Katie Mills

Product Review Editor

Katie Mills writes the long-form product reviews that anchor Goat Goat Goat's SEO content strategy. Her posts go deep on a single product at a time — specs, materials, real-world wear, comparison to alternatives, and the verdict you actually need before you click 'buy now'. Katie's review pipeline draws on aggregated reviews, expert sources, and pricing context from across the web. She doesn't 'try every product' — that's not honest at scale — but she does compile every meaningful signal about a product into one carefully-structured post. If a Katie review tells you a $40 air fryer is the right pick for a single-person apartment but the $90 one is worth it if you actually batch-cook, it's because she's read the equivalent of a hundred user reviews so you don't have to.

Areas of focus

• Long-form product reviews
• Specification comparisons
• Aggregated review analysis
• Buying-guide content
• SEO-focused product deep-dives